Mixed bag for radio’s top talk shows
Newstalk, Today FM and RT’s Marian Finucane and Liveline are the big radio winners with new figures showing significant li Swarovski Jewelry stenership gains.
The latest Joint National Listenership Research figures, released yesterday, also showed that Ryan Tubridy has added just 1,000 listeners to his 2FM show in the past three months, while his early morning station colleague Hector hEochagin lost 1,000 listeners over the same period.
Elsewhere it was a mixed bag for RT. Flagship afternoon programme Liveline added 16,000 listeners since October, meaning 414,000 people were tuning in, while the News at One, hosted by Sean O’Rourke, gained 11,000 listeners to bring its figures up to 345,000.
Derek Mooney’s afternoon programme also gained 11,000 listeners and Drivetime also increased its listenership from 238,000 last October to 243,000 according to yesterday’s figures.
Morning Ireland lost 8,000 listeners in the same period, but it still has the biggest national audience with 446,000 people still tuning in, while John Murray’s audience figures slipped by 3,000. Ronan Collins lost 5,000 listeners compared with October, although his listenership is still above that of this time last year.
The same cannot be said of Late Late Show presenter Ryan Tubridy’s show, and 2FM yesterday announced that his programme will go on a nationwide ‘Greet on the Street’ tour this year while the station will be the official RT Euro 2012 radio station as part of a plan to boost audience share.
Over on Today FM, Ian Dempsey’s Breakfast Show gained 18,000 listeners in the last quarter, while Ray D’Arcy added 6,000 listeners in the same period. Ray Foley saw his programme gain 3,000 listeners and Matt Cooper’s The Last Word gained 6,000 listeners.
The largest percentage gain of any weekday programme was Newstalk’s Breakfast programme, hosted by Chris Donoghue and Ivan Yates. It gained 18,000 listeners in the last quarter, giving it an average audience of 133,000.
George Hook’s early evening programme added 8,000 listeners to bring the audience figure to 129,000, while the acclaimed Off The Ball programme gained 6,000 listeners.
Sean Moncrieff’s afternoon programme remained static with 93,000 listeners, while Lunchtime lost 1,000 listeners and Tom Dunne lost 2,000 listeners.
At the weekends RT is still dominant. Marian Finucane’s Saturday show recovered from serious losses last Swarovski Jewelry October to gain 30,000 to bring audience figures to 365,000, while on Sundays an additional 14,000 people tuned in to bring its listenership to 349,000. Miriam O’Callaghan’s Miriam Meets programme had a quarterly increase of 17,000 listeners, meaning an audience of 272,000.
Today FM hailed the latest JNLR figures, claiming that it had made gains in market share, weekly reach and in the ‘listened yesterday’ bracket, as well as the station having six of the top eight most listened to programmes in the 20 to 44 year olds category. Among that age group Ray D’Arcy is top of the pile with 180,000 listeners. However, the top 12 most listened to programmes overall are still all on Radio One.
Today FM chairman John McColgan said the figures were proof that more Irish people wanted “an antidote to all the daily doom and gloom”, but RT said there had been strong gains to afternoon and weekend programmes on Radi Swarovski Jewelry o 1 while Lyric FM increased its weekday audience share.
Newstalk said the station was reaching 305,000 people a week and the station was delighted with the growth in its audience share among 25 to 45 year olds.
From July to December, Classic Hits 4FM increased its weekly audience by 58%, reaching 160,000 listeners a week. It saw a 100% increase in weekly reach in Dublin, with a total of 50,000 listeners, and an 88% increase in weekly listenership in Cork, with a total of 49,000 listeners.